Reality Check
The Funding Readiness Reality Check: £250
Most tech founders pitch too early. They waste months chasing investors, damaging relationships, and burning credibility—all because they don’t know which gaps are killing their potential fundability.
The result? Rejection after rejection. No feedback. No progress.
Know that you’re ready before you pitch – Get an investment readiness score (0-120) PLUS an expert analysis of your pitch deck—before you waste months courting investors who’ll say no.
The Solution: Your Funding Readiness Reality Check
Two proven tools that tell you exactly what investors see—and how to fix things before you step into the ring.
What You Get
1. Investment Readiness Assessment
40+question diagnostic across 8 critical areas. Automated scoring shows exactly where you stand and what gaps could kill your round.
Output: Your readiness score + prioritized action plan
2. Pitch Deck Analysis
A slide-by-slide review from a 20-year investor – identifying what’s strong, what’s weak, what’s missing, and how to fix it.
Output: 8-12+ page written analysis with specific recommendations
Who This Is For
- Pre-seed tech startups raising £250K-£1M
- Founders with MVP + early traction
- Teams preparing for Scottish EDGE, accelerators, or angel rounds
Who This Is NOT For
Idea-stage ventures, lifestyle businesses, or post-Series A companies
Why This Matters
You only get one shot with most investors.
Pitch too early → burn the relationship → waste 6-12 months
This package prevents that mistake for £250. Guaranteed.
The investment
£250 + VAT One-time fee. Both tools included.
What you’re buying
- Avoiding months of wasted pitching
- Preserving investor relationships
- Clarity on what to fix before you fundraise
- 20 years of fundraising expertise in 5 business days
ROI: If this saves you weeks of bad meetings, you’ve won.
How It Works
Purchase → Instant access to assessment
Complete → 42 questions (> 30 mins), get your score
Submit → Send your pitch deck along with the completed score sheet.
Receive → Detailed analysis in 5 business days
Fix → Implement recommendations before pitching
Optional: Add a 1-hour strategy call for +£150
The Guarantee
If this doesn’t reveal at least 3 significant gaps, you get a full refund.
(Because if you’re truly ready, you already know your weaknesses.)
Plus a 100% credit on the Fundraising 101 workshop or Fast Track.
100% credit if you opt-in for the Fundraising 101 course or Fast Track within 12 months.
What Founders Say
“Showed us we were 6 months too early. We fixed the gaps, then raised £400K.”
— Fintech founder, Glasgow
“Brutal but brilliant. We restructured our entire pitch and closed the round.”
— SaaS founder, Edinburgh
“Should be mandatory for every founder in Scotland.”
— Climate tech founder, Dundee
Why Robert Hokin?
✓ 20+ years UK tech investment
✓ 500+ ventures advised (£Millions raised raised)
✓ Founded Greenbackers Investment Capital
✓ Deep startup ecosystem knowledge
✓ Educator-first (not selling advisory services)
✓ No conflicts (not an active investor)
Don’t Pitch Too Early
For £250, you’ll know exactly where you stand—and what to fix first.
Yes—this package is for founders who have built something and are preparing to fundraise. If you don’t have a deck yet, start with the assessment to understand gaps, then build your deck to address them.
That’s the point. Better to know now than after 20 rejected pitches. Use the score to prioritize what to fix before approaching investors.
Absolutely not. Your deck and all analysis are confidential. I don’t invest, so there’s no conflict of interest. Send me your NDA to sign if you want additional comfort.
The assessment is calibrated for UK pre-seed (SEIS/EIS-eligible ventures). The deck analysis applies to any pre-seed tech startup, but my expertise is strongest within the UK ecosystem.
Good—that means you’re thinking critically. The analysis reflects what institutional investors will likely think based on my two decades of engaging with them. You can choose to address their concerns or bet on finding investors who think differently. Both are valid.
Absolutely. Many of the assessment criteria align with what grants evaluate. Strong scores indicate you’re competitive for non-dilutive funding too.
Financial modelling, cap table advisory, specific investor introductions, pitch coaching, or ongoing mentorship. This is a diagnostic tool, not a hands-on advisory engagement. (Those services available separately through Fundraising101™ Academy.)
Get Started Today
Option A
Self-Serve Package
£250
Includes:
- Investment Readiness Assessment (immediate download)
- Pitch Deck Analysis (5-day turnaround)
- Email support for clarifying questions
Option B
Premium Package
£400
Everything in Option A, plus:
- 1-hour strategy call with Robert Hokin to discuss findings
- Prioritised action plan
- 1 round of deck revision feedback (after you make changes)
Purchase Now
Instant assessment access. Deck analysis in 5 days.
